{"id":73,"date":"2016-06-24T00:33:45","date_gmt":"2016-06-24T00:33:45","guid":{"rendered":"http:\/\/localhost:8080\/unica\/?page_id=73"},"modified":"2021-09-14T12:08:20","modified_gmt":"2021-09-14T10:08:20","slug":"experience","status":"publish","type":"page","link":"https:\/\/sami-charifi.com\/index.php\/experience\/","title":{"rendered":"Experience"},"content":{"rendered":"

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EXPERIENCE<\/h2>
<\/div><\/header>\t
<\/i><\/div>
June, 2019 - Current<\/div>

Programmatic Trader<\/h3>

Dentsu Aegis<\/b> - Coordinate & set up programmatic campaign (upper\/ mid & low funnel) on the Spanish and European market, with online sale (ROAS), Branding and Traffic as campaign objective.\nConstantly optimizing and analyzing results and offering improvement 100% performance oriented: buying strategy, PMPs, 3rd and 2nd party data provider, data 1st party, DMP, GMP etc.<\/p><\/div><\/div>

<\/i><\/div>
Dec. 2017 +<\/div>

Account strategist<\/h3>

Google Ads Project<\/b> - \nProvide strategic consulting and help around 70 digital agencies getting the best ROI on their clients advertising. I achieve this through optimizing and following up on implementation within their Google Adwords accounts. I also train agencies about the latest trends and Google features (Search, Display, Youtube, Mobile).<\/p><\/div><\/div>

<\/i><\/div>
Nov, 2014 - Nov. 2017<\/div>

Digital campaign manager<\/h3>

Edreams (ODIGEO)<\/b> - Responsible for display-programmatic (RTB)\/social campaigns of strategic accounts, helping client reaching their marketing objectives using ODIGEO solutions (mobile, data, video, native, RTB\u2026). Monetize French and US market by prospecting Trading Desk, and by offering deals or audience extension campaign using Edreams data or data from DMPs<\/p><\/div><\/div>

<\/i><\/div>
March 2014 - Oct. 2014<\/div>

Campaign and project manager<\/h3>

Freelance<\/b> - Management of Google Adwords campaigns for small businesses and Marketing consulting about online strategy and ROI improvement. Creation of e-commerce websites (WordPress, Woocommerce, Shopify).<\/p><\/div><\/div>

<\/i><\/div>
Jun. 2013 - Dec 2013<\/div>

Digital project manager (internship)<\/h3>

MisterGoodDeal (M6 group)<\/b> - Projects managed: customer loyalty, Marketplace, search engine & navigation improvement.<\/p><\/div><\/div>

<\/i><\/div>
Nov. 2012 - Jan. 2013<\/div>

Affiliate manager (internship)<\/h3>

Easyvoyage<\/b> - Offering new solutions to affiliates & daily campaign analysis (CPM, PPC, CPL, CPA).<\/p><\/div><\/div>

<\/i><\/div>
Jan. 2012 - Juil. 2012<\/div>

SEO-SEM (Internship)<\/h3>

Monsieur R\u00e9f\u00e9rencement (AEGIS Media group)<\/b> - SEO Consulting: technical audit, semantic study and website optimization, Net-linking strategy\n<\/p><\/div><\/div><\/div>

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